BACK TO BEGINNINGS
Ever since high
school I have felt this need to write about my everyday life, about
my thoughts. In my third year at the university. I've finally started
a blog, on which you can usually find product reviews, makeup
tutorials, skincare advice and posts from my everyday life here and
there.
1. I wanted to be a part of this community
Firstly, I knew I
won't be able to be a full time blogger, since I am a student and I
also work up to 20 hours a week. To be a full time blogger, you need
to be active on your social media and post consistently day by day,
which I couldn't imagine. However, I wanted to take a little part in
that community, even though on hobby level, so I started working on
my Instagram profile, trying to post more of quality content, mainly
just engaging with people of similar interests. I've made lots of
friends and partners in collaborations, with whom I can exchange
opinions and get some useful advice. I don't consider myself a
makeup artist, I am way far from that. But I love to learn something
new and I love to challenge myself and see if I am capable of
creating something like this.
2. I wanted to share a different kind of content
Of course I didn't
want to be one of those beauty bloggers, who only post expensive
hauls, do their looks with tons of overpriced makeup. I am glad they
can live with blogging, and that they can afford it, since
they have worked hard on in. But I wanted to post different content,
I wanted my audience to see that there are a tons of great makeup and
skincare products out there, which are great and you don't have to
spend a fortune on them. I wanted them to realize, that these
products are as good as the more pricier ones, and that they can also
create great looks with them. Although I use a few pricey items
myself, I always point out which are worth buying in my opinion.
I also wanted to
present products after I have tried them out myself and been using
them for a longer period of time. You usually can't judge skincare
products after one use, neither can you makeup. For me it's not only
important to talk about how does a certain makeup product smoothly
applies on my face, but also how long it stays on, or in case of
skincare products, how did they effect my skin after a few weeks of
using it.
3. I wanted to present products, which were not tested on animals
I wanted to present
my opinion about certain brands and creators, give a shout-out to
them, so that my readers could get to know them. I only present and
write about brands, who do not support animal testing. I feel like
this is quite self explanatory and I am going to write a separate
post about fighting animal testing in the future. I think that there
is a sea of products out there, which are not tested on animals,
enough of them so that you can do your skincare routine and every
possible makeup look with them. It's your own call to make.
4. I wanted to collaborate with brands
It sounds so much
fun and it all looks so simple, but in reality you have to work
hard for a brand to notice you and send out a free product for you to
try out. You need to have a certain amount of followers, be
consistently active and have a specific niche where their product
fits in perfectly and after you have received their product, you have
to follow certain steps of presenting it. You can imagine how happy I
was when I received my first PR package. Even though I have a quite
small audience in comparison with big beauty gurus out there (March
2019: IG 1,5K followers, Blogger 2K readers) I managed to do it and I
get one here and there. And most importantly, my opinion is
always honest, even if I got the product for free.
5. I wanted to learn something new
With writing about
makeup and skincare and also with reading other people's blogs, you
learn so much. With learning comes experience, and with experience
knowledge. I am just a starter in this but I've noticed progress.
I've been using different techniques in applying makeup, learned some
new tricks and so on. I wouldn't consider myself a guru or a makeup
artist. I am just a girl who wanted a new hobby because she was
interested in makeup and skincare and wanted to learn something new.
Someone, who wanted to share her opinion and way of thinking and get
some kind of feedback.
Follow me on Instagram as well @radioactive_heart.com
